For HR Professionals

Earn Your HR Recertification Credits With Training That Actually Helps You at Work

The Appreciation at Work® HR Pro Membership gives individual HR professionals access to SHRM and HRCI credit-eligible training focused on today's biggest HR challenges.

Why It Matters

Make Your Recertification Hours Work Harder

You have to earn your HR recertification credits anyway. Why spend those hours on generic training that doesn't address the challenges you're actually facing?

The AAW HR Pro Membership gives you ongoing access to training focused on retention, engagement, workplace culture, leadership, organizational health, employee appreciation, and the changing realities of today's workforce.

Two colleagues talking in an office Two colleagues reviewing work on a laptop
Membership

What's Included

01

Live credit-eligible webinars

Focused on real HR and workplace challenges.

02

On-demand training library

Learn and complete training on your own schedule.

03

Practical HR resources

Research, articles, podcasts, and workplace tools.

04

Priority access to new trainings

As additional content becomes available.

How It Works

Three Steps, No Purchase Order Required

Join the annual membership

Get individual access without needing a company-wide rollout or purchase order.

Choose the training that fits

Attend live webinars or work through on-demand content when it fits your schedule.

Earn credits and bring it back

Complete eligible SHRM/HRCI training while gaining practical strategies you can use with managers, employees, and teams.

Appreciation that works for organizations of every kind

  • Microsoft
  • NASA
  • The Salvation Army
  • Chick-fil-A
  • John Deere
  • Nationwide Insurance
  • ConocoPhillips
  • Adventist Health System
  • Miller
  • DIRECTV
Why It Pays Off

Credits You Need. Skills You'll Actually Use

  • Make required recertification hours more relevant to your day-to-day HR work.
  • Build practical skills around retention, engagement, culture, and leadership.
  • Access tools and ideas you can bring back to managers and teams.
  • Invest in your own professional growth without waiting for an organization-wide initiative.
Membership & Pricing

One Membership. Yours, Not Your Employer's

Launch Access

Individual HR Professional Membership

$249 / year — regular retail price $499/year

Includes live and past webinars, on-demand training, practical HR resources, and priority access to new content.

Common Questions

Frequently Asked Questions

Are the trainings eligible for SHRM and HRCI recertification credit?

Yes. Our trainings are credit-eligible for both SHRM (PDCs) and HRCI recertification. You attend the webinar or complete the on-demand training, and it counts toward the hours you're already required to earn.

Do I need my company to purchase the membership?

No. This membership belongs to you, not your organization. There's no purchase order, no leadership sign-off, and no budget request. You join the same way you'd invest in any other professional development, for your own recertification and your own career.

Is this only for earning recertification credits?

No. The goal is to give you useful training, tools, and strategies you can apply to workplace challenges like retention, culture, engagement, leadership, and employee appreciation.

How do I access the training?

Members can participate in live training opportunities and access on-demand content on their own schedule.

Do I need to be SHRM- or HRCI-certified to join?

The membership is designed for HR professionals earning recertification credits, but the training is valuable for anyone managing culture, retention, engagement, or recognition, whether or not you're currently certified.

How soon can I start after I join?

Right away. Once you're a member, you can access the on-demand library immediately and register for upcoming live webinars.

Global Impact

Trusted by Organizations Worldwide

  • 480,000+

    Assessments Completed

  • 60+

    Countries

  • Thousands

    Of Leaders Trained

“Our team was operating under high stress, and interpersonal conflicts were beginning to stall critical projects. Implementing this framework gave our supervisors the tools to de-escalate tension and rebuild trust across departments.”

Director of Operations, Healthcare Clinical Network

Make Your Next Recertification Hour Count

Get the credits you need while building practical skills for the workplace challenges already on your plate.