Build a Culture Where People Feel Genuinely Valued
It starts with discovering how your team prefers to be appreciated, and it shows up everywhere — in stronger teams, better retention, and a healthier bottom line.
Appreciation, the way each person values it
Words of Affirmation
“You caught the error before it shipped. That saved the whole launch.”
Acts of Service
“I took the late shift so you could make the recital. Go.”
Quality Time
“Coffee’s on me Thursday. No agenda, just want to hear how you’re doing.”
Appreciation that works for organizations of every kind
Make Appreciation Your Culture Standard
A thriving workplace culture takes more than a 'job well done' email or generic perks. It grows when people feel genuinely appreciated for who they are, how they contribute, and the value they bring.
We help you speak your people’s appreciation languages and deliver recognition in ways that actually land, because when people feel truly valued, everything else gets stronger.
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79%
of employees who quit cite a lack of appreciation
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89%
of managers assume people leave for more money
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94%
of companies have recognition programs, yet engagement still declines
Everything You Need to Build a Culture of Appreciation
Whether you want to better understand your people, grow as an HR professional, or strengthen your entire workplace, Appreciation at Work offers a clear path forward.
For Individuals & Teams
Learn the framework and how your people prefer to be valued.
For HR Professionals
Grow your expertise — or get certified to lead the training yourself.
For Organizations
Turn appreciation into lasting culture change — from first conversation to full system.
Books & Toolkits
Learn the foundations of meaningful workplace appreciation and explore practical resources.
HR Pro Membership
Ongoing SHRM/HRCI credit-eligible training, professional development and resources.
Speaking, Workshops & Training
Custom keynotes, manager training, and workshops built for leaders — in person or virtual, at any scale.
Motivating by Appreciation Inventory
Discover your appreciation language and exactly what makes you and your team feel genuinely valued.
Certified Facilitator Course
Get certified to lead AAW training yourself. Self-paced, online training you can do on your own.
Certified Workplace
An end-to-end system: employee assessments, manager training, coaching, and culture certification.
Discover Your Team’s Languages of Appreciation
In just 15 minutes, the MBA Inventory reveals exactly how each team member wants to be appreciated, and the specific actions that matter most to them.
How to Create a Positive Work Environment
Strengthen relationships, recognition, and trust across teams.
Explore BooksTrusted by Leaders Around the World
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480,000+
Professionals assessed
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800,000+
Books sold worldwide
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15+ years
Of workplace appreciation research
Appreciation That Lands Shows Up in the Work
When people feel genuinely valued, the effects compound across communication, morale, and the bottom line.
- Better communication and less day-to-day conflict.
- Higher morale and lower, more predictable turnover.
- A stronger, healthier culture, and more productivity.
What They Have to Say
Hear directly from leaders who brought appreciation into their teams.
Our work with The 5 Languages of Appreciation in the Workplace and the results from the Motivating By Appreciation Inventory has been wonderful. We are really pleased with the outcomes we are seeing. There has been a camaraderie developed among our team members. We started with our directors and a few weeks later took our team members through the process. Now all employees are going through it. People are excited to find out others' languages of appreciation and start to practice using them.
During my first full year as CEO, one of my top priorities was the enhancement of our organization's internal culture. The 5 Languages of Appreciation in the Workplace book and accompanying tools were an integral part of this effort. Our entire staff took the Motivating by Appreciation Inventory, and we published the results in an effort to create a more appreciative environment. Staff members have shared that encouragement from coworkers in their primary appreciation language has increased their motivation and sense of value. I highly recommend this to any leader seeking tools to enhance staff satisfaction and empowerment.
I just want to say that we implemented The 5 Languages of Appreciation in the Workplace last year at our elementary campus and it made such a difference that our other campuses have requested me to conduct Motivating By Appreciation Inventory workshops at their campuses this year! I took the facilitator training, and it has proven to be one of the best assets we have invested in for our team.
Although many of our team members have worked together for years, taking the Motivating By Appreciation Inventory gave us new insight into one another. The 5 Languages of Appreciation dovetails beautifully with other leadership training we've received and provides practical action steps in how to encourage one another.
I attended a seminar with Dr. Paul White on The 5 Languages of Appreciation in the Workplace and walked away very inspired to find out the appreciation language of each of our staff members. After having each staff member take the Motivating By Appreciation Inventory, we then shared the results with one another at an all-staff meeting. The staff had a lot of fun with the process and the results definitely helped the team know how to genuinely show appreciation to their teammates. The results also have helped me, as a manager, to recognize and appreciate my staff in the ways that are meaningful to each of them.
Are you an HR Director or People Leader?
Join the HR Pro Membership for ongoing tools, SHRM/HRCI credit eligible webinars, and peer networking.
Practical Guidance for Healthier Workplaces
Ready to Build a Culture People Want to Be Part Of?
You don’t need to rebuild everything overnight. You just need a starting point—and someone who’s done this before. Start by taking the MBA Inventory, equipping an internal leader, or bringing Appreciation at Work to your organization.